NEWS
LocalPoint Media Lands National Restaurant Online Campaign: Nearly $50,000 For Community
Newspaper Web Sites
News Release
For more information, contact Chief Operating Officer Cindy Hefley at (520) 743-7259
or cindy.hefley@localpointmedia.com.
5/7/2009 — LocalPoint Media, the ad placement agency representing hundreds
of community newspapers, has sold an exclusive online-only advertising campaign
to a national restaurant chain to appear on more than 30 community newspaper Web
sites in 12 states across the United States. The campaign will begin today, May
7th and run through June 30th.
The national campaign represents LocalPoint Media's largest online-only buy to date.
"This is a huge win for community newspapers," said Cindy Hefley, Local Point Media's
Chief Operating Officer. "National retailers and agencies are recognizing the power
of community newspapers and their affiliated Web sites. We see the Web sites of
community newspapers as key to revenue growth in the future."
Have you entered your rates into LocalPoint's database? You don't have to be a member
of SNA to have your newspaper represented in national or regional ad placements
that may be requested of your market. For more information on LocalPoint Media,
visit www.localpointmedia.com.
LocalPoint Media is owned by an alliance of twenty community newspaper leaders,
including 19 of the most respected community newspaper companies in North America,
and Suburban Network, Inc (SNI), the for-profit subsidiary of the trade association
Suburban Newspapers of America. SNI serves as the manager of the network. LocalPoint
Media exists to make it easier for media buyers to include suburban and community
newspapers in their schedules. Media buyers are now able to easily place in highly
regarded suburban and community newspapers — reaching very affluent and targeted
audiences via hyper-local products.